Thursday, 24 November 2016

Music Industry - "Amy"

"Amy" (2015) is a documentary/biography on the life and death of British singer-songwriter Amy Winehouse, Directed by Asif Kapadia. It won 1 Oscar and had another 48 wins and 38 nominations, according to IMDb.
According to David Joseph (CEO of Universal Music UK), "It's a very complicated and tender movie. It tackles lots of things about family and media, fame, addiction, but most importantly, it captures the very heart of what she was about, which is an amazing person and a true musical genius."
However, the movie was heavily criticised by Amy's father, Mitch. He stated the film is "misleading" and "contains some basic untruths". This is likely to be due to the fact that the movie presents him as a villain. Even though we don't know if this was the directors original intentions, Amy herself sang "And id my daddy thinks I'm fine" in one of her most popular songs 'Rehab', which won 3 Grammy Awards in 2008. This shows us that Amy's father didn't give his daughter the help and support she desperately needed when she first started experiencing problems with drugs. Although Mitch did note that the movie contains "superb" and "beautiful" footage of his daughter. 
The movie allows the audience to feel as if they knew Amy due to the wide variety of archival footage which clearly explains Amy's story in great detail. It even includes personal footage which was recorded during her journey which gives a great insight into her personality and helps the audience relate to her as we don't usually see celebrities as ordinary people. The finished product shows her from a positive perspective rather than what the media might have portrayed her as which is a mostly troubled drug addict, who was criticised and largely bullied by the media. The movie focuses on showing us 'the girl behind the name' and therefore reveals a lot of information which the media took advantage of and thus ruined her.
Showing the media from this perspective reveals a lot about the negative effects of being famous and actually makes you feel sorry for the people behind the cameras. This highlights how corrupt and constructed the media industry is.

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